May 17 2013
USPS celebrates American music trailblazers
The USPS launched a new stamp collection, the Music Icons series, with Lydia Mendoza as the first in the series. (Read more)
May 14 2013
Price for stamps may increase
As the USPS looks to reduce its losses, address validation software will continue to be important to direct mail budgets. (Read more)
May 13 2013
USPS spotlights $1.9 billion in losses
The USPS continues to see net losses totaling in the billions. Utilizing address standardization software will continue to be financially vital for small businesses. (Read more)
May 08 2013
Address verification essential when using QR codes on direct mail
Integrating QR codes onto mailing pieces is a great idea for driving sales, but without address verification software the targeted customers might not receive the material. (Read more)
May 03 2013
3-D printing may enhance direct mail campaigns
3-D printing is an emerging technology that seems to have unlimited potential, even for direct mail. (Read more)
May 02 2013
Boost direct mail profits with enhanced data analytics
Customer information is vital in driving direct mail initiatives and those small businesses that analyze client data stay ahead of the competition. (Read more)
May 01 2013
Direct mail drives multichannel marketing campaigns
Companies employing address validation software to improve direct mail hygiene might benefit from taking into account new direct mail research that provides insight into how traditional and emerging advertising tactics are melding. (Read more)
April 30 2013
Utilize address correction software to stay up to date with customers
The U.S. migration rate has increased and direct mail campaigns might not be reaching a business' target audience without change-of-address software. (Read more)
April 08 2013
Increase customer retention through address validation software
The key to high customer retention rates, driving long-term sales and creating a successful direct mail campaign lies in address validation software. (Read more)