Latest News
February 05 2015
Why McDonalds doesn't have table service
McDonalds knows where to reduce costs on extraneous services. (Read more)
January 28 2015
Vendor relationship on the rocks? How to overcome this challenge
Printers and their clients have to manage their relationships with the utmost care if either business is going to be successful. (Read more)
January 26 2015
Direct marketers need access to reliable data
For most marketing professionals, creating segmented lists isn't a novelty, it's commonplace. (Read more)
January 21 2015
How can printers manage shipping costs?
The printing and shipping industries are fairly intertwined, and this relationship can raise a number of issues. (Read more)
January 16 2015
3 things data can and can't do for businesses
It shouldn't be a secret in most sectors: Data is driving growth in acquisition and retention. (Read more)
January 06 2015
Why data management is a key in direct marketing
According to Econsultancy, as much as 22 percent of all contact data contains errors to some extent. (Read more)
January 05 2015
Holiday season tests retailers' and shippers' workflows
One of the most significant lessons learned during this year's holiday season has been the need for shipping agility. (Read more)
December 29 2014
How direct mail marketers can improve lead generation
While a lot of the fanfare in marketing is directed at the digital channels available to companies, it's important to realize the many benefits of direct mail, especially when considering a lead generation strategy. (Read more)
December 22 2014
Balancing SaaS print MIS security concerns with functionality
Print MIS in the cloud provides printers with a more effective service to establish long-term relationship with their clients. (Read more)
