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March 25 2014

Direct mail myths debunked

Even though all the growth in marketing and advertising seems to be in digital channels, direct mail is still relevant and can command a lot of attention. (Read more)

March 24 2014

How to integrate direct mail with online marketing

You can see better results from direct mail campaigns when you connect letters and postcards to your website and other elements of your online presence. (Read more)

March 21 2014

Paying attention to direct mail variables can improve campaigns

Direct mail is a complex medium, but it can serve a number of functions for organizations of all sizes. (Read more)

March 19 2014

Canada Post's new pricing structure to take effect March 31

Canada Post's new tiered pricing structure for domestic and international letters will go into effect on March 31, 2014. (Read more)

March 17 2014

Address correction guarantees more effective direct mail

Direct mail is highly versatile and has retained much of its effectiveness as new marketing channels have emerged. (Read more)

March 14 2014

Direct mail highly effective for nonprofits

Nonprofit organizations rely on fundraising efforts to support causes in their communities and around the world. (Read more)

March 11 2014

Direct mail can be more relevant than Internet ads

Although many marketing experts have been saying for years that direct mail is on its way out, this couldn't be further from the truth. (Read more)

March 10 2014

Address corrections allows companies to continue to win at direct mail

While direct mail is still a profitable means of attracting new customers, it's never been more important to execute campaigns properly. (Read more)

March 04 2014

New Job Costing Features for PressWise at Dscoop 9

New Features Provide Greater Insight Into Job Profitability (Read more)

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