Latest News
February 09 2012
With renewed optimism, small businesses plan to invest more in marketing
Recently, a number of economic indicators such as the employment rate have signaled a strengthening market, boosting businesses' confidence and spurring them to gear up their address verification software to get the most out of new marketing strategies. (Read more)
February 09 2012
Grocery stores target individuals new to town through direct mail
While reports of social and mobile marketing may be the trendy medium du jour, businesses across the nation are still putting their address verification software to creative and effective use. (Read more)
February 06 2012
More mergers and acquisitions expected in printing sector
The printing industry continues to deal with ongoing uncertainty, as many experts expect an increase in mergers and acquisitions over the next year with less demand than before. (Read more)
February 03 2012
QR codes used in publishing
Businesses of all kinds continue to adopt new methods to take advantage of the popularity of emerging mobile technology. (Read more)
February 01 2012
WhatTheyThink opens up award nominations
One of the leading printing industry publications announced that it would be taking nominations for an annual award. (Read more)
January 30 2012
Printing industry group hails State of the Union address
One of the leading trade groups in the country recently made headlines after praising President Barack Obama's State of the Union address. (Read more)
January 27 2012
JCPenney rolls out new direct mail catalog
One of most well-known brands is rolling out a brand-new marketing campaign, hoping to draw more customers with the strategy. (Read more)
January 26 2012
QR codes must be implemented appropriately
While many marketing experts have touted the usefulness of quick response codes in recent years, as more and more people purchase smartphones, it is important that they are implemented in the right way. (Read more)
January 25 2012
Customer data drives marketing efforts
As the new year gets underway, more marketing professionals than ever are looking at ways to learn more about their target audience. (Read more)
