Latest News
November 05 2014
How North American mail carriers are preparing for the holidays
Both major mail carriers in North America - Canada Post and the U.S. Postal Service - are heading into the holiday season with a sense of urgency. (Read more)
October 29 2014
Canada Post unveils NHL Hall of Fame stamps
With Canada's passion for hockey and the 100-year anniversary of the National Hockey League approaching in 2017, Canada Post is releasing six new stamps to commemorate Hall of Fame players. (Read more)
October 28 2014
Direct mail is crucial for year-end fundraising
Many nonprofit organizations earn the majority of their fundraising revenue during the last two months of the year, which means they need to create compelling appeals for their constituents. (Read more)
October 28 2014
Canada Post, retailers gear up for the holiday shopping season
Many companies in Canada are predicting consumers will shift gears this holiday season and embrace online shopping with greater vigor. (Read more)
October 21 2014
How two companies used augmented reality for more engaging direct mail marketing
Direct mail is sometimes in need of a makeover. Augmented reality is a solution. (Read more)
October 20 2014
USPS releases Limited Edition Batman Forever Stamp
Companies interested in using direct mail for distributing information and promotions can now celebrate their love for an American cultural icon: Batman. (Read more)
October 02 2014
Canada Post increases e-commerce fulfillment focus
Businesses and residents in Canada will likely face a very different postal service landscape in the near future. (Read more)
October 02 2014
Will the USPS at-home grocery delivery service take off?
The United States Postal Service is betting on Amazon to help lead the way with at-home grocery delivery. (Read more)
September 18 2014
USPS attempts to get inside consumers' heads
One of the biggest challenges that marketers face is trying to put themselves in the position of their target audience to gauge their preferences and reactions to specific campaigns. (Read more)
