September 07 2016
Preventing Implementation Disruptions for Greater Success
Implementing major new software, such as a Print MIS system, throughout a company can sometimes feel like a daunting task. To combat that, preparation and communication before decisions are made will quickly materialize acceptance and enthusiasm with employees. (Read more)
August 09 2016
Poor data raises marketing costs
Direct mail marketers need to put data protocols in place to ensure contact information isn't decaying over time. (Read more)
April 13 2016
Latest PressWise MIS Upgrades To Be Shown At Dscoop
SmartSoft will be demonstrating the latest enhancements to PressWise, the all-in-one Print MIS and Workflow Automation solution, at this week’s Dscoop show in San Antonio, Texas. (Read more)
January 05 2016
How much is incorrect data costing you?
40 million people change their address, along with 2.1 million businesses. The charge for sending something to the wrong location can be between $12.50 and $68. (Read more)
January 01 2016
Using direct mail to drive online purchases
It takes more than one method to draw in customers. (Read more)